This is how Sony will sell Tearaway and the Vita to the world

So far, all Sony's Tearaway videos, screens and reveals have been to entice gamers. But, as the company's only real opportunity to sell the Vita with an exclusive game over the holidays, this is how it will sell Tearaway to the general public. Would that brief clip convince you of the amazing possibilities the Media Molecule game provides? I'm not convinced, but Sony marketing never fails to disappoint me.

I know they only have 30 seconds, but by hyping the tilt and touch features at the expense of the adventure, wonder and papercraft of the game, it looks more like a gimmicky mini-game to me.