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Vectrex Mini interview - David Oghia talks up the nostalgic vector powerhouse

Having been wowed by the news of the Vectrex Mini at Gamescom , I rushed off some questions to VectrexOn's main man  David Oghia . After a post-event, well earned, break, he's kindly given us a lot of detail about the project and some new images of the unit to share.  His story mirrors mine somewhat, Vectrex represents a glowing, unaffordable, obelisk of gaming power from our youth! But he's had the energy and drive to do something about it, and met the right people to get the job done!  What first got you interested in Vectrex and what spawned the idea of a Mini version? I’ve always been passionate about retro-gaming, but my first love was computers rather than consoles — the ZX81, then the Commodore 128. I only really discovered the console world in the late 90s, which is when I got my very first Vectrex. Of course, I had seen it in stores back in 1983, but at that time it was far too expensive for me.  Today, I own five Vectrex systems at home. Vector-based games ...
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Sony UK spending some change on marketing Vita over Easter

Given Sony America's massive $50million splurge on marketing the Vita (around £30M), its good to see Sony Europe finally putting a number on its UK ad activities. Even if that number is a pretty feeble £1.5 million for some outdoor advertising and newspaper marketing, as reported in MCV over the Easter holidays.

Fair enough, Sony has to get the word out there to people who don't know what one is, but really - will punters rush out to buy a Vita on the basis of a random advert? How about 150,000 "£10 off a Vita" vouchers given away in games magazines (Future or Imagine would lap up any deal). Even if 90% just bin the vouchers that's 15,000 extra sales and Sony can keep the remaining cash.

Any general marketing campaign will be ignored by 99.9% of the public and the .1% who appreciate it are already are into gaming and would like a better deal than the launch-price Vita, which was always an expensive proposition.

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